But before your site can go live, you’ve got to take care of all the heavy lifting and actually build and design the website. It’s important to slow down and think critically about the website design process if you want to do it right the first time. Not everyone has time for a starter website!
If you aren’t clear on your website’s goals, it’s nearly impossible to build a website that fits your brand, generates leads AND helps grow your business. When the focus of a website is purely on aesthetics and the design ignores the goals, the best case scenario is that you end up with an appealing website that doesn't perform how you want it to. The truth is, however, that often you’ve just wasted everyone’s time and a whole lot of money. Whomp whomppppp.
In my opinion, we can do better than that.
Today we are going to take a look at what I prioritize in my custom website projects and look at the relationship between pretty and performance websites.Read More