What makes up a website? Do you think of a collection of pages that display a variety of content? If we agree that a website is something along those lines, the next question to ask yourself is how does a visitor move around the site?

First off, there’s the home page where visitors initially land on your website. From there they navigate around to different pages of the site. Users often hop between pages by clicking through to the content they’re looking for, and that’s often indicated by the Page Title. For example, if you want to read the blog, you’ll click the “Blog” link. Or if you want to shop a brand’s products, you might click “Shop” or “Products”.

As a website owner, your goal is to make it as easy and straightforward as possible for visitors on your site to access the information they’re looking for.

This is where Page Titles come in!

Read More